Press Release

PINTAR Foundation and Direct English Launches THE 'BEST' PROJECT Programme, to Help Improve the English Language Proficiency of 100 students of SMK Kiaramas



KUALA LUMPUR, 10 August 2018:
 PINTAR Foundation announced today its collaboration with Direct English (under Melewar Learning Resources Sdn Bhd), who has committed a total sponsorship value of RM525,000 for its corporate social responsibility (CSR) initiative, known as THE 'BEST' PROJECT, which will benefit 100 Form 4 and Form 5 students of SMK Kiaramas from now until the end of the school year 2020.

“We realise the importance of the English language in the global community. I believe this project can assist the nation's young generation to be better equipped in this international language of communication, thus enabling them to face the challenges of the 21st century. We hope that through THE 'BEST' PROJECT, students of SMK Kiaramas will realise the importance of English language and the need for them to master it through active engagements that will help develop their confidence and ultimately, a love for the language,” said PINTAR Foundation Board of Trustees Chairman, Tan Sri Dato' Seri Utama Arshad Ayub, in his opening speech at the launch ceremony of THE 'BEST' PROJECT, at SMK Kiaramas, here today.

“THE ‘BEST’ PROJECT epitomizes the commitment of The Melewar Group, through its company Melewar Learning Resources and Direct English of the UK, to play its role and to contribute towards the realisation of the many goals of the Ministry of Education and the Government of Malaysia to uplift the English proficiency and competency level among the students. With our firm commitment, and with strong partnership from PINTAR Foundation and unwavering support from SMK Kiaramas, we are confident that THE ‘BEST’ PROJECT would bring tremendous benefit to all the 100 project beneficiaries of SMK Kiaramas,” said Group Executive Chairman of Melewar Group, Tunku Dato’ Seri (Dr) Iskandar Bin Tunku Abdullah.

“The support given by the Melewar Group and Melewar Learning Resources to PINTAR Foundation plays a huge role towards realising the nation’s aspirations to develop a globally competitive, knowledge-based society and to achieve strong economic growth. And, I hope more companies out there will emulate your exemplary efforts. We hope that more corporate partners out there will accept the PINTAR Programme as a sustainable corporate responsibility platform, and work hand in hand with PINTAR Foundation which the Ministry of Education has endorsed as one of its strategic partners under the PPP as envisaged by Shift 9 of the Malaysia Education Blueprint 2013-2025,” said MOE's Director of Fully Residential and Excellence Schools Management Division, Encik Aidie Jantan.  

BEST, which is the acronym for ‘Be an Excellent Student’ (in English), is an intervention programme that aims to improve the overall English proficiency of participating students, besides helping them to excel in the English subject in their SPM examination after completing the programme.

The BEST Project, fully funded by Direct English, is an initiative in response to one of the 11 shifts (i.e. Shift 2 of the Malaysia Education Blueprint) that calls for expansion of opportunities for greater exposure for students to be proficient in the English language.

The Programme will be implemented in 2 batches from 2018 to 2020, with 50 students participating in each batch. It will include an English Placement Test, 80 hours of tutorial classes, Direct English Learning Packs and Direct English certification upon completion of the programme.